DUNDAS

Brand identity, logo design and cosmetic packaging for DUNDAS.

We partnered with Peter Dundas to create a renewed brand identity for his namesake label, DUNDAS. Connected by a distinctive Panther emblem, all-caps logotype and golden yellow palette; the visual identity is as bold and unapologetic as Peter’s design style.

Founded by the Norwegian-American designer in 2017, DUNDAS has gained celebrity fans including Beyoncé, Kim Kardashian, Emily Ratajkowski and Shakira, for whom he created Super Bowl halftime costumes in 2020.